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Since the launch of Chanel’s first Fine Jewellery collection in 1932, Chanel explored the world of watches and in 1987, the ‘Premier’ was unveiled. Since then Chanel has produced a series of stunning, elegant timepieces including the J12 collection launched in 2000. Produced in ceramic, a stain and scratch resistant material coming from high technology, the J12 quickly rose up to become a contemporary watch-making icon in less than a decade, with its simple elegant design and articulated bracelet, which has achieved meteoric status. In both absolute black or immaculate white: “Black has it all, white also. Their beauty is absolute” said mademoiselle Chanel.
In 2005, Chanel designers introduced the J12 line into the area of Fine Jewelry timepieces, they developed the jewelry watch that was equipped with the tourbillion. Chanel asked experienced Swiss watchmakers to develop the exclusive 'CHANEL O5-T.1' movement.
In 2008, Chanel initiated the partnership with Audemars Piguet, having developed the 'J12 calibre 3125', equipped with an innovative automatic movement - the fusion of the Audemars Piguet 3120 movement and Chanel 'J12' ceramic.
It’s all about status and luxury, as far as Chanel is concerned. Chanel is one of the leading luxury brands worldwide. Its image is synonymous with good taste.
Behind the powerful aesthetic of Chanel watches lies all of the expertise of fine Swiss watch-making. The J12 is produced in the Chanel watch-making factory, located in La Chaux-de-Fonds, Switzerland – the heart of the watch-making world.
Browse through the wonderful world of Chanel.
Manufacturers Guarantee
Your Chanel watch is guaranteed by Chanel for a period of 2 years from the date of purchase under the terms and conditions of this guarantee.
The guarantee only comes into force if the guarantee certificate is dated, fully and correctly completed and stamped by an official Chanel dealer (valid guarantee certificate). Please note manufacturers only recommend purchasing from authorised dealers as unofficial ones may be distributing replicas, watches without the guarantee, faulty watches or second hand watches.